Hi there!
Welcome to my portfolio. I am Anna Wessberg, a digital content marketer who drives measurable business growth through data-informed strategy and conversion optimization. I specialize in creating high-performing content and digital experiences that increase engagement, traffic, and lead generation.
My work combines strategic thinking with creative execution. I leverage analytics and user insights to inform decisions that deliver real business impact. I excel in SEO content creation, conversion optimization, and translating complex data into actionable marketing strategies.
This page demonstrates my professional skills and experience. To get to know me more personally you could take a look to About me.
Project showcase
Selected projects from my work in digital marketing and content creation. Each showcases data-informed strategy, creative execution, and measurable outcomes.
Feedback
"I've worked with Anna at Nextfour Group on marketing and content creation. She has been a great part of the marketing team and brought quality content and talent to the table. Anna has a good sense of visuality and usability, which makes her work stand out. Her work especially on video and graphic design content has directly gained Nextfour Group more of the much needed visibility."
– Jonna Hietikko, Digital Marketing Specialist, Nextfour Group, my teammate
"I highly recommend Anna for marketing roles based on our work together at the same company. She consistently delivered professional, reliable, and proactive work that made a genuine impact.
Anna's key strengths include high-quality visual content creation, excellent project management, and the ability to see tasks through to completion. She was a natural team player and easy to collaborate with.
Her work had measurable impact on our marketing results, particularly in increasing the number of new inquiries. I consider Anna a skilled and dependable marketing professional whom I can confidently recommend."
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— Eino Tuominen, Head of Growth, doop dmp Oy, my manager
Skills
Analytics​
Google Analytics
Microsoft Clarity
User Behavior Analysis
Performance Reporting
Content Creation
SEO-Optimized Articles
Video Production (After Effects)
Technical Writing
UX-Informed Copywriting
Design & Tools
Figma
WordPress
Adobe Creative Suite
Klaviyo
Strategy
Content Planning
Keyword Research
Conversion Optimization
Certifications
